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About IPC Media - IPC Direct

IPC Direct is responsible for driving revenues from our brands through direct marketing methods.


This is a highly-profitable part of IPC Media's business and encompasses the company's Subscriptions Marketing, Fulfilment, Database Marketing, Mail Order and Telemedia operations.


Subscriptions Marketing:


The Subscriptions Marketing team works across 70-plus IPC brands, deploying an array of marketing methods - including online and affiliate marketing, direct mail and telemarketing plus traditional direct response promotions - to consistently drive IPC Media's subscriptions business. The team is composed of 18 marketers and incorporates DM Design, an integrated direct marketing design agency. For more information, please contact Beatriz Montoya, head of subscriptions marketing, on 0203 148 6301 or email beatriz_montoya@ipcmedia.com.


Fulfilment:


The Fulfilment team ensures that IPC's subscribers and mail order customers receive what they are expecting, when they expect it. Working in partnership with specialist suppliers, they support the multi-million pound business of Direct with a team of 10 logistics, customer care and fulfilment experts. For more information, please contact Paul Hatch, head of fulfilment, on 0203 148 6316 or email paul_hatch@ipcmedia.com.


Database Marketing:


The Database Marketing team offers innovative and intelligent solutions to list-building, database management and data analysis that improve consumer insight and deliver accountable results in subscription marketing, email marketing and research campaigns at IPC Media. The team also offers a list rental service to third parties. For more information, please contact Lee Wilmore, head of database marketing, on 0203 148 6338 or email lee_wilmore@ipcmedia.com.


Mail Order:


The Mail Order team delivers commercially-driven direct response marketing expertise to our publishing companies. The available mail order options include reader offers, in-house catalogues and co-branded catalogues. Mail Order activity is created to match the brand proposition of individual titles and is a core part of magazines' editorial make up. For more information, please contact John Warburton, acting head of mail order, on 0203 148 6342 or email john_warburton@ipcmedia.com.


Telemedia:


IPC Direct works in partnership with Eckoh Technologies (UK) Ltd. to provide editorial promotions for IPC brands using all forms of premium rate communication media: voice, fax, internet, mobile and SMS. Popular premium rate promotions are Lucky Numbers and the Live Psychic services. For more information, please contact Amanda Chester, direct marketing director, on 0203 148 6280 or email amanda_chester@ipcmedia.com.

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